NLP Coaching uses NLP modelling methods, coaching frameworks, and success principles to help clients turn insight into real-world results.

In this post, we explore what NLP coaching is, our unique NLP coaching model, what clients use coaching for, the key questions potential clients ask, the importance for coaches to choose the right clients (and vice versa), why some clients give up, details of our coaching and coach training.

NLP Coaching For Brilliant Results

Our Success System and Coaching Models

We recommend a fundamental Success System and a selection of Coaching models and frameworks.

Our coaching model’s basic NLP building blocks are NLP presuppositions, eye-accessing cues, representational systems and submodalities.

NLP Presuppositions. We recommend coaches have an inventory of valuable beliefs and principles to help their clients. NLP presuppositions are an excellent place to start. (Curiously, sometimes strong beliefs are helpful, sometimes it’s best to be belief free!)

Accessing cues and representational systems. Being aware of our client’s eye-accessing cues and representational systems helps us build rapport and understand how they think; this, in turn, helps us help them produce better results. Closely related to representational systems are NLP submodalities; these are the qualities of each of our senses. These help us access and change our memories.

NLP Coaching Model

Our coaching model starts with a beginning frame and ends with an end frame.

Beginning frame. What we say at the beginning of the session focuses our clients on what will make the session really useful; this in itself can significantly improve the value the client receives from the session.

Emotional state. Our and our client’s emotional state impact how we both come over and the internal resources we can access. If our clients and we are in an appropriate state, we are almost certain to help our clients.

End goals, outcomes and direction. What does our client want? And what direction do they want to go in? Both are essential questions for any coaching intervention.

Rapport and trust. Two-way, open communication is an enabler for good coaching. While it’s essential throughout the session, it’s crucial before we ask potentially tricky questions, which we need to do in the next session.

Current reality. (Where are you now?) Helping our clients elicit their current reality can be genuinely challenging. Meta-model questions are a compelling way of achieving this.

Getting there. When we know what our clients want and where they are now, it’s helpful to have a number of different approaches to help them get to where they want.

Future Pacing. When our clients know, what to do, and how to do it, to move forward, it significantly increases their chances of succeeding if they mentally rehearse taking the first step (together with any potentially problematic steps.)

End frame. What we say at the end of the session can amplify the effectiveness of the session and help our clients create a positive story about the session. Both will have a positive impact on the client’s results.

What do clients use NLP Coaching for?

NLP Coaching helps clients turn insight into meaningful, real-world results.

Our clients use coaching to move from A to B, turn theoretical learning into real-world results and improve their performance in the areas that are important to them. The areas we work with clients include:

  • financial freedom,
  • career, professional and business success,
  • improved leadership, sales success, managing projects and managing stakeholders
  • improved coaching skills
  • significantly improved relationships,
  • clarification of purpose,
  • improved health
  • overcome blocks and challenges in achieving the above

The NLP community has modelled valuable strategies for all of the above.

Choosing the right coaching clients

In any coaching engagement, there are (at least) three key influencers:

  • the client,
  • the environment, (influding use of AI and technology)
  • the coach.

The coach is essential; however, the attitude of the client can be even more critical. The client needs at least a touch of:

  • ambition,
  • courage,
  • openness/honesty,
  • discipline.

And ideally:

  • curiosity,
  • playfulness,
  • tenderness,
  • fierceness.

Being coached requires effort and persistence; however, the rewards can be significant and genuinely life-changing.

Why do some coaching clients give up?

Marshall Goldsmith has identified a number of reasons:

Lack of ownership, Lack of time or persistence, Difficulty of the goal, Distractions, Misaligned expectations, Failure to maintain progress

We reduce this risk by ensuring full buy-in and realistic expectations at the start. Hence the importance of beginning frames.

More about: Marhll Goldsmith Coaching.

Your Next Step

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Find out how our clients benefit from 1:1 NLP Practitioner TrainingMaster PractitionerCoach Practitioner and Business Practitioner Training. Most clients take the route practitioner > master practioner > coach practitioner.

📌 Start your journey now: Book a complimentary 30-minute Zoom call. We’ll assess your needs and confirm if our next step of three complimentary discovery sessions is the right fit for you. Book Now.

NLP Coaching — Frequently Asked Questions (Q&A)

Q: What is NLP Coaching?

A: NLP Coaching applies NLP models and behavioural modelling to help individuals achieve meaningful personal and professional results.

Q: Do I need NLP experience to begin coaching?

A: No. You can start with NLP Practitioner Training or our Principles of NLP Coaching introduction programme.

Q: How does NLP Coaching differ from traditional coaching?

A: NLP Coaching focuses strongly on patterns, emotional state, unconscious strategies and real-world behavioural application.

Q: How do I know if NLP Coaching is right for me?

A: The best next step is a short conversation to explore your goals and see whether we are the right fit to work together.