Going Solo Section Summary
- The majority of new businesses fail within five years. Often, those at the helm have failed to ask themselves some very basic, albeit tough, questions.
- The balanced scorecard is a useful part of the planning process which focuses your attention on financial results, customer’s, processes and people
- Within financial results cash flow is key. One of the greatest levers for cash flow is what we charge.
- Within customers, some the greatest levers are our brand, our proposition, choosing our customers and knowing how to reach them.
NLP Going Solo 1: Start with the end in mind
NLP Going Solo 2: Balanced Scorecard
NLP Going Solo 3: Customer Proposition
NLP Going Solo 4: Your Brand
NLP Going Solo 5: Choosing Customers
NLP Going Solo 6: Reaching Customers
NLP Going Solo 7: Cash Flow
NLP Going Solo 8: Summary
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