The NLP Swish Pattern is a simple yet powerful technique that helps you shift from unhelpful habits to empowering new responses. It’s one of the most effective ways to train your mind to focus on what you want instead of what you fear or resist.
This process rewires automatic thoughts, helping you react with greater confidence and control. Let’s explore how the NLP Swish Pattern works and how you can apply it in your daily life.

Swish. “Not This” “That”.
The NLP Swish technique is an NLP technique to change how we think, feel and act. It’s an effective and efficient submodality change. It’s a way of telling our brains, “NOT THAT, THIS”, and replacing something we don’t want with something we do want. While the technique is usually done visually, we can quickly create auditory, feeling, taste, or smell versions. When it works, it’s very much like magic!
The Swish NLP Technique – Step by Step.
- Choose what you want to replace and create an image of it in your imagination. Put it aside for the moment.
- Decide what you would prefer instead. Create an empowering image to represent it, and feel free to add an appropriate soundtrack. Put it aside for the moment.
- Take the first image (what you want to get rid of) and put it in front of you (you’ll be getting rid of it in its current form shortly – so start feeling good about it, you will be seeing it in this current form for the last time). Then take the image of what you want, make it small and grey, and put it far in the distance.
- Now throw the image of what you don’t want far into the distance and notice it getting tiny and the colour draining from it until you’re not sure if you can see it or not. Draw the image of what you want towards you – so it quickly becomes bright and colourful. Let any sounds you’ve chosen rise in crescendo to add to the power of the now bright image. You may add a vibrant ‘Swish’ sound as you’re doing this. (It’s this Swish sound that gives the technique its name.)
Repeat 3-5 times, breaking the state between each repetition.
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NLP Techniques – Storytelling: FAQs
Q. What is the NLP Swish Pattern?
A: The NLP Swish Pattern is a visualisation and anchoring technique used to rapidly shift an unwanted thought or behaviour into a more positive and resourceful state.
Q. How does the NLP Swish Pattern work?
A: It works by mentally replacing a negative self-image or trigger with a new, compelling one. This rewires your brain’s response to old patterns, building new automatic habits.
Q: When should I use the NLP Swish Pattern?
A: Use it when you want to overcome habits, fears, or unhelpful reactions — for example, to replace hesitation with confidence or distraction with focus.
Q4. How long does it take for the Swish Pattern to work?
A: Results can be immediate when practised correctly, though repeating the process a few times strengthens the new mental pattern and helps it stick long term.